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But now, my friends Richard Bravo and Joyce Penner have seeded an innocuous idea to post videos on youtube and help newbies (and veterans) generate a bank of videos that is to be rated, voted for, commented upon and cherished. There's a challenge and maybe a contest thrown in, with prizes and feedback from high-profile followers.

For service-based offerings, the phone call is relatively trickier. Offering a free consultation is an obvious and widely used route. Offering free whitepapers or documents that you author providing real value for cost/benefit analysis as part of your customer base is also a widely used practice. For example, a lawyer offering traffic violation representation may supply a document titled "Top 3 Mistakes Drivers Make When Dealing with Speeding Tickets". After providing a name, email address, and phone number, consumer will get the document. Males has a clear chair lead (this person might be searching for representation) and also the user gets a valuable resource authored by an pro. A win-win.

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Many people mistakenly are convinced once they've tracked along the idea for their product that they have suddenly solved their content creation problems and are therefore ready to rake in thousands. However, picking your products topic is just the start of the series of decisions which determine your success as merchandise creator. Among the first decisions you must carry out is how one can will package your content. This is an important decision to make early on because it will probably determine a person can will design your product. There are a four basic choices - physical products, eBooks, reports and one of the methods. Here are a few considerations about each.

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